Welcome to AlpNet!


The AlpNet – Network currently unites European tourism partners from France, Switzerland, Italy and Austria.

With the founding of AlpNet, eight of the leading tourist organisations in the Alps have decided to confront the global challenges together, and in so doing to strengthen alpine tourism in all its facets. It's all about further developing and boosting sustainable Alpine tourism.


Who is AlpNet?

AlpNet is an association founded to promote European Alpine Tourism.

Currently eight leading tourism organisations from the European alpine region are behind the initiative: BE! Tourism, Graubünden Ferien, Luzern-Vierwaldstättersee, Auvergne Rhône-Alpes Tourisme, Tirol Werbung, Trentino Turismo, IDM Südtirol-Alto Adige and Valais Promotion have all come together under the umbrella of AlpNet. With 245.3 million overnight stays, the members of AlpNet collectively represent 66% of the 375 million overnight stays in the alpine region.

Please find out more about the leading alpine tourism regions by clicking on their symbols below.




AlpNet Partner



Vision & Mission


The AlpNet Partner regions have mutually decided to give a clear signal for sustainable, all-year round Alpine tourism with a high measure of value for money; to package the Alpine powers of innovation; and to communicate new impetuses; sharing know-how and experiences is the real focus of all AlpNet activities.